Founded in 1937, Paloma Blanca began as Blue Bird Dress in downtown Toronto, offering high-quality bridal and evening wear. Under the leadership of Harry Bernstein and later his sons, Marty and Shimmy, the company expanded across Canada and into the United States, evolving into Paloma Blanca with a focus on bridal gowns and accessories.

Still family-owned and 100% Canadian-made, Paloma Blanca is renowned for its flattering, timeless designs, impeccable craftsmanship, and exceptional customer service. With prestigious awards and a loyal global following, Paloma Blanca continues to set the standard in bridal excellence.